How to create love at first sight: Airbnb’s SXSW welcome
So much chemistry happens at first glance. A welcoming smile, a hug, a tear – these create relationships that last forever.
We know the power of building relationships. So we decided to build some surprising ones.
Austin’s SXSW is a fantastic festival, but it can be frenetic and intimidating. We wanted to bring a little bit of home to Airbnb guests who were attending.
As Airbnb guests began to arrive at Austin’s airport, we met them there with hand-drawn signs, goodie baskets, and stretch limos. They skipped the massive taxi queues and rode to their Airbnb accommodations in style. And they made a few friends along the way.
We’re proud of the personal connections we help create every day. And we’re inspired by the fact that Airbnb hosts are going the extra mile to surprise their guests – by picking them from the airport, by cooking them meals, by showing them their cities – all the time. Joining in was the least we could do.
We’re thrilled with the first impression we were able to create. And, from their reactions, our guests were too.
Keep on sharing the love.
0 commentsShare your thoughts
Please keep it civilized and relevant. Comments are moderated, so you may not see yours immediately.