Sponsor. The Sponsor of the #AirbnbMusic Contest (“Contest”) is Airbnb, Inc., located at 888 Brannan Street, San Francisco, CA 94103. The Contest is in no way sponsored, endorsed or administered by, or associated with Instagram or South by Southwest.

How to Enter. You may enter the Contest beginning February 20, 2014 at 10:00am EST (New York Time) until February 27, 2014 at 11:59pm EST (New York Time) by:

  • Snapping a photo of your unique “welcome” created for one of three artists (Snoop Dogg, Capital Cities, or Allen Stone). Your “welcome” should capture the spirit of Airbnb and reflect the distinctive style of the artist. Be original and inventive (no copyrighted material).

  • Following @Airbnb on Instagram.

  • Sharing a photo of your “welcome” on Instagram with the hashtag #AirbnbMusic and mentioning the artist’s handle (@SnoopDogg,@capitalcities, @allenstone).

In order for Airbnb to view entry photos and include them in the Contest, your Instagram account must be set to permit public viewing during the contest period. Airbnb is not responsible for computer or network problems, problems with Instagram, or other submission errors that result in late or inadmissible entries. There is no limit on the number of entries you may submit, but no person may win more than one category of the contest.

Eligibility. To participate or win, you must be a registered user of Instagram, at least 18 years old (or the age of majority in state of residence) and a legal resident of the 50 United States or the District of Columbia. Directors, officers, employees, independent contractors and agents of Airbnb, Inc., or its subsidiaries or affiliates, and the members of their immediate families or households, are not eligible.

Winner Selection. Three winners will be selected, with one winner selected for each artist. Winners will be selected based on three (3) judging criteria applied to the entries at the following weight:

  • How much does it reflect the unique style of the artist? Show us you are a great fan of Capital Cities, Allen Stone, or Snoop Dogg! (30%)

  • Does it capture the spirit of Airbnb? (30%)

  • How original and inventive is the execution? Show us your creativity! (40%)

All three criteria will be applied in judging. The judges’ decisions are final and binding. If essentially similar entries are submitted by different entrants, judges will select only the best version, as determined by the judges in their sole discretion. Limit one (1) prize per person.

Prohibited Content. Images must be your original work and not violate the rights of any other party, including but not limited to intellectual property rights or rights of privacy/publicity. Images must NOT contain: (a) logos, slogans, marks or intellectual property of any other person or entity; (b) advertising or commercial content for any party other than Airbnb; (c) content that endorses/promotes illegal, immoral, offensive, or harmful activity; (d) violent, profane, vulgar, obscene, defamatory or otherwise objectionable material; (e) adult material; or (f) material inconsistent with Airbnb’s image or values. Airbnb reserves the right to disqualify any image that violates these prohibitions, or any image Airbnb deems inappropriate for any reason, in Airbnb’s sole discretion.

License. By submitting an entry, you grant Airbnb a perpetual (or for the term of the protection granted by the relevant intellectual property rights), worldwide, irrevocable, royalty-free license to transform, edit, modify, use and reproduce, distribute, transmit, publish, broadcast, publicly perform, publicly display, or otherwise use the entry for promotional or any other purposes, or on or in relation to or related sites. To the greatest extent permitted by law, you agree not to invoke any so-called moral rights in relation to your submissions (including without limitation the right to be identified as the creator of the work and the right to object to derogatory treatment of the work).

Prize. Three winners (one winner for each artist) will receive a prize package comprised of:

  • A meet-and-greet in Austin, Texas, with one of the three featured artists during the period of March 11 until March 16, 2014, scheduled at Airbnb’s discretion, and subject to artist schedules and availability.

  • VIP access to your artist’s pop up house at the Airbnb Park and invitations to on-site Airbnb events.

  • Roundtrip economy air transportation for winner and guest between the major airport in the United States nearest the winner’s home and Austin, Texas.

  • Accommodations with one double bed from March 11 until March 16 (5 nights total) at an Airbnb listing in Austin, Texas, chosen by Airbnb.

The winner is responsible for all ground transportation, food and other per diem costs and other expenses. Except as permitted herein, the Prize may not be substituted or redeemed for cash, in whole or part. The prize is not transferrable to another user. The winner and his or her guests are responsible for possessing all necessary ID and other documents required for travel. All meet-and-greet opportunities, concerts, and other activities are subject to artist schedules and availability. Airbnb is not responsible for any cancellation or unavailability of artists or performances due to causes beyond Airbnb’s control. If any scheduled artist becomes unavailable for any reason, a meet-and-greet opportunity with a different featured artist may be substituted, time permitting and subject to Airbnb’s discretion in selection of substitute artist. If Airbnb events are cancelled or postponed after travel begins, the rest of the prize will be awarded as the complete prize.

Prize Conditions. The prize is provided as-is with no warranty or guarantee. All federal, state, and local laws and regulations apply, including but not limited to tax laws. US winners will receive a 1099 form to report the prize following the end of the calendar year. Airbnb may require the winner and his or her guest to sign and return an affidavit of eligibility, a liability and “house rules” release and a publicity release where permitted by law. In Airbnb’s sole discretion, refusal or inability to sign and return such forms within four days of notification may result in disqualification and the selection of an alternate winner. To utilize the accommodations portion of the Prize, the winner must register for a free Airbnb account and accept Airbnb’s Terms of Service ( Access to Airbnb sites and use of listings is governed by the Terms. Airbnb reserves the right to any remedy, including denial of the Prize, if fraud, tampering or other violations of Airbnb’s Terms of Service are suspected.

Notification/Announcement of Winners. Airbnb will notify the three first-place winners through the Instagram messaging methods by March 3, 2014. If such winners fail to respond within three days, they may be disqualified, and the Prize may be awarded to an alternate winner. In the event of a dispute about the identity of the winner, Airbnb will award the Prize to the authorized account holder of the Instagram account associated with the winning entry. Airbnb will publicly announce the winner within ten days of the close of the contest period, including through social media channels such as Instagram (@Airbnb), Twitter (@Airbnb) and Facebook (

General Liability Release. By entering the Contest, participants release Airbnb from any liability whatsoever, on any theory, and waive all claims and causes of action arising from or related to this Contest.

Interpretations and Disputes. Participants agree to be bound by these Rules and all decisions of the judges, which are final and binding. Any disputes shall be governed by the laws of the State of California, and shall be resolved in the courts of San Francisco, California.

Miscellaneous. The Contest is void where prohibited. If any terms or provisions of these Rules are held by a court of competent jurisdiction to be invalid, void, or unenforceable, the remaining provisions shall continue in full force and effect. Airbnb may suspend, modify or terminate the Contest if it believes, in its sole discretion, that malfunction, error, disruption, or damage is impairing or will impair the administration, security, fairness, integrity, or proper conduct of the Contest, in which case the Prize will be awarded among the eligible entries received that were unaffected by the problem, if possible. Questions or comments may be sent to or the mailing address shown in the Section entitled “Sponsor” above, attn: Airbnb Welcome Contest.